Why Go to an Auto Show?

© Perry Stern, Automotive Content Experience© Perry Stern, Automotive Content Experience
No Pressure
Many shoppers aren’t comfortable going to an auto dealership; they may not be ready to buy and often feel pressured to do so (“What will it take to get you in this car today?”). An auto show presents a more relaxed atmosphere to explore a vehicle you might be considering. Quite often product specialists are available to answer questions about the vehicles on display. In most cases the cars are unlocked, so you can check out seat comfort, see if the kids fit in back, and discover the latest features of that new truck.

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