Top Quality Cars in America

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Total Quality Impact
When shopping for a new car — or any new product, for that matter — high quality is an important factor for consumers during their decision-making process. Research-based consulting company Strategic Vision wants to assist car shoppers with their big decision via its annual Total Quality Impact study, revealing the vehicles that rank highest in total quality. At Strategic Vision, total quality includes the car itself as well as the ownership and operating experiences. This year domestic brands bested their import competitors, earning top spots in 16 categories. Interestingly, new technology and innovations have significant influence on perceived quality. “We see time and again that, for consumers, innovation does more to communicate quality than an absence of problems does,” said Christopher Chaney, senior vice president at Strategic Vision. What follows are the top-ranked vehicles by segment in Strategic Vision’s 2016 TQI study.

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