MINI Concept Aceman: First Look at This Iconic Brand’s Future

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Like the Original
When Alec Issigonis designed the original MINI more than 50 years ago, it had a spartan interior — seats, steering wheel, gearshift and one centrally located round speedometer. “In the interior of the MINI Concept Aceman, we focus on a reduced appearance combined with high-quality materials and friendly colors. Digitalization allows us to get along with a minimal operating concept and at the same time maximize the experience in a typical MINI way,” explained Oliver Heilmer, head of MINI design. “The entire design is completely geared towards providing occupants with a holistic experience in the interior,” Heilmer observed.

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