Mazdas on Ice

© Perry Stern, Automotive Content Experience© Perry Stern, Automotive Content Experience
Mazda Ice Academy
Crossovers have been part of Mazda’s lineup for years, but the Japanese automaker’s reputation leans toward the sporting aspects of the driving experience (think zoom-zoom), so the company’s products are not typically part of a consideration set when drivers think about vehicles for extreme winter conditions. With the intention of changing that mindset, Mazda invited journalists to a very cold and snowy Crested Butte, Colorado, for the first Mazda Ice Academy to experience the CX-3 and CX-5 crossovers in a winter wonderland. And since it’s Mazda, they also brought along a few MX-5 roadsters — just for fun.

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