From War Hero to American Icon: Jeep’s Rugged History in Pictures

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Jeep CJ-3B: 1953–1968
The Jeep CJ received extensive updates for 1953 as the CJ-3B, with a taller hood and grille to fit a larger Hurricane engine that produced 25 percent more horsepower than the previous engine. Production of the CJ-3B lasted for 15 years with more than 155,000 sold. In 1953 Henry J. Kaiser purchased Willys-Overland for $60 million, and the Kaiser Company began research and development to expand the Jeep product range.

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