Genesis Shows a Future of Hot Magma, Cool Luxury

© Perry Stern, Automotive Content Experience© Perry Stern, Automotive Content Experience
Genesis GV60 Magma
While specific details of the new Magma program are scarce, Genesis announced that the first model to wear the Magma brand will be the all-electric GV60. To that end, the GV60 Magma Concept debuted at the Genesis House ahead of the 2024 New York Auto Show. Painted in Magma Orange (of course), the GV60 Magma Concept is widened and lowered for a more aggressive stance as well as improved performance.

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