Frankfurt Motor Show 2017: Kia Proceed Concept

© Perry Stern, Automotive Content Experience© Perry Stern, Automotive Content Experience
Cool lighting
Many cars, including Kias, can be identified easily by their running lights, however the Proceed Concept takes these lights to a new level.  Gregory Guillaume, Chief Designer Europe for Kia Motors, explained: “This inspired us to take a step further and develop what we call the ‘Luminline’ – an illuminated outline of the Proceed concept’s glasshouse that greets drivers as they approach the car. This serves as a powerful nocturnal visual identifier when the car is on the move.”

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