© Ford Motor Company
Truck of the Year
The all-new 2021 Ford F-150 has already received many accolades, and today this capable pickup truck adds 2021 North American Truck of the Year to its list of achievements. No stranger to the limelight, the F-150 has earned this prestigious award four previous times: in 1996, 2004, 2009 and 2015. The truck market in America is extremely competitive, and this year the F-150 finished ahead of two strong North American Truck of the Year finalists — the Jeep Gladiator Mojave and Ram 1500 TRX.
© Ford Motor Company
Double Winner
The Ford Motor Company emerged as a double winner today, taking top honors for both Truck of the Year and Utility Vehicle of the Year. “This recognition for Mustang Mach-E and F-150 is validation not only for our brand, but also for our Ford team, which continues to innovate and deliver on its commitment to creating must-have products and services,” said Kumar Galhotra, president of Ford Americas and international markets. “The North American Car, Utility and Truck of the Year awards are among the most prestigious in the industry, and such an honor serves as a capstone achievement for years of hard work for the Mustang Mach-E and F-150 teams,” Galhotra observed.
© Ford Motor Company
All New
The Ford F-Series has been the best-selling vehicle in America for almost 40 years, so redesigning the F-150 was — and always is — a big deal. Hoping to satisfy its dedicated band of loyalists while advancing the truck’s design and features, the new F-150 possesses fresh styling, an updated interior, a new hybrid powertrain, a range of innovative and versatile new features as well as a class-leading 14,000-pound towing capacity.
© Ford Motor Company
Fresh Styling
Although it retains familiar lines, the Ford F-150 has a bolder, more rugged look for the 2021 model year. The pickup features an updated LED headlight design and new signature LED running lights, a new power dome hood and wraparound bumpers. Beyond these obvious changes, Ford says every exterior panel has been redesigned for the new model year.
© Ford Motor Company
High-End Interior
Inside, the 2021 Ford F-150 gets new functionality as well as updated infotainment and storage options. Most noticeable is a new 12-inch touchscreen display that can be split to provide access to multiple functions at once, including navigation, communication, entertainment and truck features.
© Ford Motor Company
Hybrid Powertrain
Available with a range of powerful engines, the 2021 Ford F-150’s most noteworthy unit is a 3.5-liter PowerBoost Full Hybrid V6 — the first hybrid for F-150. Total output is 430 horsepower with a massive 570 lb-ft of torque — the most muscle of any production F-150 and enough to tow up to 12,700 pounds. Hybrid F-150s will also be available with a 7.2 kW generator that provides four 120V outlets and one 240V outlet in the bed of the truck.
© NACTOY
About the Award
The annual North American Truck of the Year award winner gets announced each January in Detroit. Although most accolades of this type are presented by an individual publication or study, this award remains unique because an independent jury of automotive journalists from the U.S. and Canada casts ballots to determine the winner. In order to be eligible, a vehicle must be all new or substantially redesigned. According to the group, winners excel in design, innovation, safety, handling, driver satisfaction and value for the dollar. Continue reading for past winners.
© Ford Motor Company; FCA US LLC; General Motors; Jaguar Land Rover North America
Past Winners
Since the NACTOY award’s inception in 1994, domestic-branded automakers have won 17 times, Japanese companies have had five wins, and European makers have won four times. Of special note is an entirely new vehicle category and accompanying award that was added for 2017 — Utility Vehicle of the Year. Here’s a look at the past winners of North American Truck of the Year.
© FCA US
2020: Jeep Gladiator
Jeep has not offered a pickup in its lineup for nearly 30 years, but for 2020 the truck returned in the shape of the new Gladiator. This was not an easy win for the Jeep pickup truck, given the tough competition. The all-new Gladiator beat two strong finalists: the Ford Ranger and the Jeep’s distant cousin, the Ram Heavy Duty. Gladiator is the second Jeep to win this coveted award, the first being the 1999 Jeep Grand Cherokee. The new truck still carries the attributes and standout features of the Wrangler — including its legendary off-road capability, open-top driving, and even the removable doors and folding windshield. But it is also a properly modern pickup truck with the utility and equipment to match or exceed all other midsize trucks on the market. For truck shoppers seeking the capability of a Wrangler and the utility of a pickup truck, the Gladiator manages to combine these qualities without diminishing either of them.
2019: Ram 1500
The Ram 1500 faced tough competition for the 2019 award from two other finalists that also happened to be redesigned full-size trucks: the 2019 Chevrolet Silverado 1500 and the 2019 GMC Sierra 1500. The Ram 1500 was previously named North American Truck of the Year in 2013. The Ram 1500 offers a combination of capability, new features, available luxury and new technology. North American Truck of the Year jurors indicated that some of the top reasons the Ram 1500 won the award were the truck’s eTorque mild-hybrid technology, luxurious interiors and 12-inch Uconnect touchscreen. The eTorque mild-hybrid system is offered in both V6 and V8 engine configurations. The Ram 1500 is available in a multitude of configurations with different engines, drivetrains, cab sizes and bed lengths.
© Ford Motor Company
2018: Lincoln Navigator
The luxurious Lincoln Navigator is a truck-based SUV, so while it seems it should have competed with other SUVs, it was listed in the truck category rather than with utility vehicles. The wraps came off the all-new 2018 Lincoln Navigator at the 2017 New York Auto Show, and the new model didn’t stray much from the look of the concept that was introduced one year earlier than that. The large grille immediately grabs attention, and when the driver walks up to the Navigator, the Lincoln logo lights up softly along with LED lighting that brightens the ground surrounding the vehicle. Ambient lighting inside illuminates all three rows of seats at night, while during the day a panoramic sunroof ensures that even those sitting in the third row don’t feel claustrophobic. The big Lincoln has big power to match — a twin-turbo V6 engine that produces 450 horsepower and 510 lb-ft of torque, delivered through a new 10-speed automatic transmission.
© American Honda Motors
2017: Honda Ridgeline
The Ridgeline is unique within the American truck market thanks to its unibody construction, but standing out from the crowd can be a good thing. Completely redesigned for the 2017 model year, the Ridgeline offers several features that are as distinctive now as when truck came to market 10 years ago, including a lockable in-bed storage trunk and dual-action tailgate — which is both left- and bottom-hinged. Ridgeline also can handle the obligatory 4X8 sheet of plywood laid flat. Power comes from the same 3.5-liter 280-horsepower V6 engine found in the Honda Pilot SUV, enough that the Ridgeline can tow up to 5,000 pounds. In addition to its versatile abilities, the Ridgeline is also rated as high as 26 mpg on the highway.
© Volvo Cars of North Americ
2016: Volvo XC90
For 2016, the NATOTY winner was the completely redesigned Volvo XC90. The SUV previously won the award when it went on sale in 2003. The XC90 can be equipped with an impressive array of high-tech safety innovations; it is the first vehicle in the world with technology that features automatic braking if the driver turns in front of an oncoming car. The potential crash is detected and XC90 brakes automatically in order to avoid a collision or mitigate the consequences of a crash.
© Ford Motor Company
2015: Ford F-150
A winner once again, the 2015 Ford F-150 is the most technologically developed F-Series pickup to date. Extensive aluminum use allowed Ford engineers to drop 700 pounds from the truck when compared to the previous model. New technology includes an available 360-degree camera view, available trailer-hitch-assist rear camera view, available remote tailgate with hands-free opening and available next-generation tailgate step.
© General Motors
2014: Chevrolet Silverado
The Silverado is one of the best-selling trucks in America (second only to the F-150) and received a complete makeover for the 2014 model year. In addition to fresh styling inside and out, the Silverado benefited from three new, more efficient engines, better cargo management, and revised suspension, steering and brakes.
© FCA US
2013: Ram 1500
Dodge’s full-size truck received a number of changes and upgrades for the 2013 model year. Styling was slightly refreshed, but most of the changes were under the skin. Most noteworthy was the introduction of a new 3.6-liter V6 engine that produced more than 300 horsepower and was capable of delivering up to 25 mpg on the highway.
© Jaguar Land Rover Limited
2012: Land Rover Range Rover Evoque
When this all-new model from Land Rover debuted, it became the marque’s smallest, lightest and most efficient vehicle — ever. The stylish sport ute was available with two or four doors and powered by 2.0-liter turbocharged 240-horsepower engine. The Evoque came well equipped and was very capable off road — as expected from any vehicle wearing a Land Rover badge.
© Ford Motor Company
2011: Ford Explorer
The Explorer had always been a truck-based SUV, but in 2011 Ford crossed over to an all-new platform for the midsize sport ute. The new Explorer offered more room than its predecessor with a number of new features, including My Ford Touch with soft-touch controls and a more upscale appearance. The new 290-horsepower V6 engine was both more powerful and more fuel efficient than the outgoing V8.
© Ford Motor Company
2010: Ford Transit Connect
As crossovers were taking the place of minivans in the U.S. market, Ford introduced an alternative for moving cargo and people — the Transit Connect. Already on sale in Europe, this new van offered an impressive amount of space within a small footprint. In addition to its great use of space, the Transit Connect was powered by a fuel-efficient 2.0-liter 136-horsepower engine.
© Ford Motor Company
2009: Ford F-150
It seems like every time there’s a new generation for Ford F-150, the popular truck wins this coveted NATOTY award, and 2009 was no exception. The new truck featured a more aggressive front-end appearance with a bigger, bolder grille similar to the style of the Super Duty. A new fully-boxed frame with hydro-formed and high-strength steel side rails made the truck lighter yet gave it more torsional rigidity for improved durability and comfort.
© Mazda North American Operations
2008: Mazda CX-9
Mazda’s first entry into the 7-passenger crossover segment, the CX-9 launched with styling that clearly fit in with the rest of the Mazda’s lineup. The crossover SUV rode on an all-new platform and was designed specifically for the North American market. With a 263-horsepower V6 engine under the hood and sporty handling, the CX-9 lived up to the brand’s “Zoom-Zoom” ad campaign.
© General Motors
2007: Chevrolet Silverado
The Chevrolet Silverado began its second generation in 2007 (since being renamed Silverado — several generations of full-size Chevy pickups predate Silverado). This truck was all new, from the styling to the frame underneath, with improvements in both performance and capability. A new 5.3-liter V8 and 6.0-liter V8 were available, both of which could deactivate four cylinders for improved fuel economy.
© American Honda Motors
2006: Honda Ridgeline
In 2006 Honda entered the pickup truck market for the first time with the unique unibody Ridgeline. Only available as a 4-door, the Ridgeline offered typical truck capabilities — a 1,100-pound bed payload and 5,000 pound towing capacity — and provided some extra features such as a lockable in-bed trunk space. All Ridgelines came with all-wheel drive and a 255-horsepower V6 engine.
© Ford Motor Company
2005: Ford Escape Hybrid
Hybrid cars had been around a few years by this point, but in 2005 Ford was the first to market with a hybrid SUV — the Escape Hybrid. Using a small 4-cylinder engine combined with an electric motor, the Escape Hybrid produced 155 horsepower and could travel up to around 30 mph on electric power only. Fuel economy was impressive for the time, rated at 33 mpg combined with front-wheel drive.
© Ford Motor Company
2004: Ford F-150
The Ford F-150 made its second appearance in the winner’s circle for the 2004 North American Truck of the Year awards. Larger than the previous version, the 11th-gen F-Series featured a taller grille and front fenders, and the sides of the bed were two inches taller. Both regular cab and SuperCab offered more interior space as well as a number of new features and improved capabilities.
© Volvo Cars North America
2003: Volvo XC90
The luxury crossover market was continuing to grow in the early 2000s, so in 2003 Volvo threw its hat into the ring with the all-new XC90. The first SUV from Volvo, the XC90 showcased a number of new, innovative safety features including Roll Stability Control, Dynamic Stability Traction Control and inflatable side-curtain airbags.
© General Motors
2002: Chevrolet Trailblazer
Once a high-level trim of the Blazer, the Trailblazer became its own unique model in 2002 with updated styling, more interior space and a more powerful drivetrain. Trailblazer could be had as a standard 5-passenger model or the longer EXT version with space for seven. Surprisingly, the standard Blazer continued to be built until 2005.
© American Honda Motors
2001: Acura MDX
Acura joined the luxury crossover fray when it introduced the all-new MDX for the 2001 model year. As Acura’s first SUV, the MDX was designed with both luxury and performance in mind. With a wide track and strong brakes, the MDX featured a 240-horsepower V6 engine which at the time was good enough for best-in-class acceleration as well as impressive fuel economy.
© Nissan North America
2000: Nissan Xterra
The Xterra was an all-new entry for the 2000 model year. Built on the same platform as the Nissan Frontier pickup truck, Xterra offered true off-road capability that many smaller crossovers of the time couldn’t match. The rugged SUV was available with a number of innovative features, including a removable front basket on the roof rack that could carry up to 30 pounds of wet or dirty gear.
© FCA US
1999: Jeep Grand Cherokee
Jeep’s flagship SUV received its first redesign for the 1999 model year with a fresh look, upgraded suspension and 4WD systems, and a number of new features. The interior was roomier than the previous generation and felt more upscale with higher-quality materials. Grand Cherokee was also available with a new 5.7-liter HEMI V8 putting out 357 horsepower.
© Mercedes-Benz USA
1998: Mercedes-Benz ML320
The Mercedes-Benz M-Class was the German brand’s first entry into the luxury crossover market. Built on an all-new platform, the ML320 offered the capability of a typical SUV combined with the comfort and drivability of a luxury sedan. At introduction the ML320 was the only trim available, powered by a 3.2-liter 215-horsepower V6 engine with full-time all-wheel drive.
© Ford Motor Company
1997: Ford Expedition
Ford replaced the aging Bronco with the all-new Expedition for the 1997 model year. Built on the all-new F-150 platform, this full-size SUV was the first to challenge GM’s ownership of the segment. Larger than the Chevrolet Tahoe, the Expedition could seat up to nine passengers and was rated to tow up to 8,000 pounds.
© Ford Motor Company
1996: Ford F-150
In early 1996 Ford introduced the 10th generation of the popular F-150 pickup truck. The best-selling vehicle in America, the 1997 F-150 continued its success with all-new styling, a lighter chassis and new innovations such as the industry’s first standard third door for an extended-cab pickup. A number of new engines were also introduced, including the standard 4.2-liter V6.
© General Motors
1995: Chevrolet Blazer
Chevy’s midsize SUV was redesigned for the 1995 model year; although based on the S10 pickup truck, this was the first year that S10 was dropped from the Blazer name. (At that same time, the full-size Blazer was renamed Tahoe.) Available with rear- or four-wheel drive and two or four doors, the ’95 Blazer had a 190-horsepower V6 engine.
© FCA US
1994: Dodge Ram
The Dodge Ram had never been much competition against the Ford F-150 and Chevrolet Silverado, but in 1994 the full-size truck was completely redesigned and became an immediate hit. With bold styling reminiscent of a big rig, the Ram saw sales jump from just 78,000 units in 1993 to 240,000 in the first year of the new model.
