2016 Geneva Motor Show: Luxury Debuts

© Perry Stern, Automotive Content Experience© Perry Stern, Automotive Content Experience
Rolls-Royce Black Badge
In Geneva Rolls-Royce asserted more attitude from the brand via the introduction of Black Badge — a darker, edgier style for customers looking to make a different statement. Described as the alter ego of Rolls-Royce, Black Badge is darker, more assertive, more confident, powerful and more demanding, offered in two models as Ghost Black Badge and Wraith Black Badge. The exterior trim is darkened, including the iconic Spirit of Ecstasy figurine above the grille, and the RR badges invert to silver on black. All chrome surfaces including the grille, trunk trim and exhaust pipes are darkened as well. Specially-developed Black Badge wheels are 22 layers of carbon fiber laid in three axes for strength with an aircraft-grade aluminum hub.

<Slide 18/21>